We are beginning to draft detailed customer journey maps across numerous products, routes to market, and personas. Right now, we're using Zoom Whiteboard and it is rather... cumbersome. I'd love recommendations for journey mapping software or tools that you enjoyed working. This is going to be a long-term project, and I want to future-proof this work as best as possible (i.e. use a tool from the start that will grow with us) Separately, if you are well-versed in Zoom Whiteboard and love it, I'd love to learn from you on how to love it too š
Canva, Figma, & Miro ā All have good whiteboarding capabilities to support this for you.
We use Figma's figjam capabilities
Elana Heffley any thoughts on the best tool for this?
Iāll add LucidChart to the mix
would LOVE to see how you are using Zoom whiteboard for this!!! i've personally always used Miro for journey mapping but have had customers/partners of ours really love Figjam and Lucidchart, even have had some Google sheets pros say that's their preference. IMO its about whatever is going to make it easy to track and keep changes up to date, so im always hesitant to try to add in net new software to the mix especially if its going to add a step or tool that someone has to maintain and keep up to date. one of the reasons i love miro (and figma/lucidchart/these sorts of tools) is because you can REALLY have a customized journey based on the moments that are actual signals customers are getting value vs being linear!
Google Sheets? That's awesome. I'd love to see it too.
ill see if i can find an example of a google sheets one - my issue with those is that they are incredibly linear which IMO isnt how sustainable journeys are built/last because i think theyre idealistic more than they are realistic but happy to find and share one!
Thank you all so much šš» I'll check out FigJam. Our company had full access to Miro but recently did not renew our subscription, I'll see what their free/freemium plan looks like Elana Heffley our IT team is essentially forcing our hand to use Zoom Whiteboard since leaving Miro. It has a similar layout/UX to Miro but is much more basic in its features/functionality
