Lauren Stefano

Irwin Hipsman we are having this exact conversation right now, and it's really shifting the perceived value of reviews

I think we are all jaded about reviews because we're so in the weeds with it (or maybe that's just me)

I'm currently having this conversation and leaning into many of the things you've highlighted. Disjointed internal teams -> disjointed customer experience -> reduced impact. By unifying, we can have a bigger impact and be more efficient

This may be the best customer marketing email I've ever gotten. It's from the company that our summer camp uses to pick up and deliver camper luggage.

We do a holiday gift for key customers each year. It's not as scientific as what you're suggesting, but I try to think of something fun and unique that will appeal to an engineering-heavy audience.

Thank you!

Awesome, thank you!

I'm traveling for work all next week, wish I could join!

My impression from the outside is that it is more brand and demand gen focused, but I'm curious to hear if there are CMA conversations happening there