Encouraging Customer Sharing of Research: Tips and Insights

Just shared a post on Linkedin — the UE report came just in time as my new role I’m experimenting how tell stories in new ways (I just created a POC for a new format I'm really hoping to get some customer interest to turn into a series). One thing I’ve been thinking about: reports like this drive so much more reach when practitioners share them. Curious — has anyone found good ways to encourage customers to share research?