Insights from Patrick Kalie's Call on Events and ROI Opportunities

Patrick Kalie joined us on Friday for a phenomenal call on Events, ROI, Upsell opportunities. I recently had someone suggest CMA partnering with events more (maybe it was Patrick) and this call is why we should do that. There were so many great ideas, I will reference this call for a long time. https://youtu.be/VrcE-TL0ts0