Key Insights from UserEvidence Webinar on Sales Challenges

Hi all, UserEvidence had a webinar today on How Buying has become Easier but Selling has become Harder. They shared this campaign for competitor insights they recently did. https://app.userevidence.com/user-research-library/salesforce Angela Wells shared some insights about getting numbers from customers. And a link to the customer awards program at Splunk https://conf.splunk.com/the-splunkie-awards.html There was a lot of good info from the recent Evidence Gap, one stat that stood out to me was 60% of people find anonymous (3rd party validated) customer content trustworthy. 64% found named customer content to be trustworthy, so that's not a bad difference at all. What did you like about the webinar?