Seeking Effective Goal Tracking Methods for Customer Stories and Proof Metrics

Hey all. Happy Wednesday! A question for this group. Does anyone have a goal tracking sheet/form/methodology for customer stories and customer proof that has been valuable for them and they’d be willing to share? I'm considering things like volume metrics (video completion rates, landing page time on page, click through rates on emails) as well as conversion metrics (form fills, sales pipeline generated where the story was shared in the sales cycle) but does anyone have something concise that they’ve used for this purpose that has worked well for them? Thanks so much to you all! 🙏