Effective Customer Cohorts for Targeting G2 Reviews Beyond Common Categories

·Feb 17, 2026 04:00 PM·

We are in the process of cohorting customers to target for G2 reviews; categories we already have are recently implemented cusotmers, recently renewed customers, recent expansions, top advocates, NPS promoters). Any other ideas for review cohorts that anyone has found impactful? Thanks in advance

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Effective Customer Cohorts for Targeting G2 Reviews Beyond Common Categories

Andrew

·Feb 17, 2026 04:00 PM·

We are in the process of cohorting customers to target for G2 reviews; categories we already have are recently implemented cusotmers, recently renewed customers, recent expansions, top advocates, NPS promoters). Any other ideas for review cohorts that anyone has found impactful? Thanks in advance

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1 comment

· Sorted by Oldest

Jenni Adair
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How about high consumption of your product/solution and if you have a certification program you can ask them as well.
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Jenni Adair
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How about high consumption of your product/solution and if you have a certification program you can ask them as well.
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