Another update from last week's Customer Marketing Alliance conference in NYC! I shared initial findings on the first of its kind research into the "State of B2B Customer Contact Databases". AVERAGE SCORE WAS 47%. More to come on this failing grade and its implications for customer marketing when the report is published next month.
March 21 is the last day to participate in the 5-minute anonymous survey.
Go to: https://repetitos.com/research.