Collaborating with Customer Onboarding Teams to Identify Advocates

·Apr 07, 2025 10:49 PM

Hey there! Have any of you worked with the customer onboarding teams to share ways they can help identify advocates? Do they include any information about your programs in their content or resources?

2 comments

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1 General Discussion

Collaborating with Customer Onboarding Teams to Identify Advocates

Emma Hanevelt

·Apr 07, 2025 10:49 PM

Hey there! Have any of you worked with the customer onboarding teams to share ways they can help identify advocates? Do they include any information about your programs in their content or resources?

2 comments

· Sorted by Oldest

Alexie Glover
·
Yes to both! I would also include Customer Education and the Customer Success hand off as other key contacts in setting up a holistic customer journey. Ideally, Customer Marketing/Advocacy has a hand in the background helping to build that journey.
Mary Green
·
I believe Katlin Hess has done something very similar with her teams at G2.

Alexie Glover
·
Yes to both! I would also include Customer Education and the Customer Success hand off as other key contacts in setting up a holistic customer journey. Ideally, Customer Marketing/Advocacy has a hand in the background helping to build that journey.
Mary Green
·
I believe Katlin Hess has done something very similar with her teams at G2.