Sharing a piece i created for customer marketers and community owners trying to get community investment approved by their CMO. Covers the 5 questions CMOs ask most often before approving budget for community programs, with what good answers look like and what are red flags.
https://www.linkedin.com/posts/abbas-safdari786_5-questions-your-cmo-will-ask-for-community-ugcPost-7465124731227103233-Sq0s/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAkZS9QBxtuU8Px2fKjZgpj_0_ZedkMP6qg