New Playbook and Impact Planning Worksheet from Champion for Customer Marketing Success
(edited)
New playbook from Champion on how CMAs can make the shift from reactive support to strategic revenue drivers 🏆 Also includes a bonus worksheet to help you pick a revenue metric to own, align cross-functionally, and commit to making Customer Marketing a more strategic function. https://www.linkedin.com/posts/champion-hq_the-defining-challenge-of-customer-marketing-activity-7462145372195463168-O3cr