Seeking Guidelines for Surprise and Delight Gifting Strategies

·Sep 25, 2024 05:36 PM

Hey folks! Does anyone have any docs or guidelines around surprise and delight gifting they'd be willing to share? E.g. what activities and what level of gifts

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2 comments

· Sorted by Oldest

Storm Barnicle
·
Hey! We don't have any specific guidelines but we typically base gifts on actual interactions we've had and milestones the client has achieved. For long-term clients we usually send something small for birthdays. Whether a client has mentioned a favorite high-end brand of coffee during a conversation or small gift cards to a restaurant/coffee shop they've mentioned. Really depends on the client. We've never been a fan of gifting branded merchandise or doing than you cards, etc that I see a lot of companies do. This is for our digital marketing clients, as we have a pretty personal relationship with all of them. Our hosting clients don't get anything special other than a notification about new value-added features (at this point).
1
Mary Green
·
Maybe Leslie Barrett

Storm Barnicle
·
Hey! We don't have any specific guidelines but we typically base gifts on actual interactions we've had and milestones the client has achieved. For long-term clients we usually send something small for birthdays. Whether a client has mentioned a favorite high-end brand of coffee during a conversation or small gift cards to a restaurant/coffee shop they've mentioned. Really depends on the client. We've never been a fan of gifting branded merchandise or doing than you cards, etc that I see a lot of companies do. This is for our digital marketing clients, as we have a pretty personal relationship with all of them. Our hosting clients don't get anything special other than a notification about new value-added features (at this point).
1
Mary Green
·
Maybe Leslie Barrett