Becca Snee

Realized I shouldn't have used the other channel, so sharing here to!

Happy New Year! My company is going through some restructuring, and as a customer marketer of 1, I'm looking to see what others are up to for this coming year as I work to put my plan together and ensure I am staying up on the current industry trends!! I'm curious about your customer marketing activities or initiatives for 2025. What activities are you no longer doing in customer marketing, and what new things do you want to bring forward or try this year?

Hey there - I'm starting to work on my budget for 2025, in years past i've been under the greater marketing budget and now I'm splitting my own out. Curious what others are budgeting for so I can make sure I'm not missing anything! Anything would be helpful!! Currently I've included gifting, annual customer event, outsourced videos..

Hey there - does anyone use Hubspot as their CRM, and are you doing any reporting on key metrics? Looking for some help on what types of reports/dashboards to build related to customer marketing - tracking engagement on customer stories, newsletter, retention, etc. open to all ideas or tips 💡

I am just starting to look into doing joint customer spotlights with my company and a partner of ours. Any recommendations, questions to ask during the interview, how to best position a joint success story, etc. Any examples would be great!