Hi CMX Community 👋 — I wanted to share a recent conversation I had with Jeff Reekers on the Customer Champions podcast all about customer signals and how community, advocacy, and customer language can reveal confidence long before traditional metrics do.
In the episode, we talk about:
• How signals show up inside community conversations
• Expanding the champion circle beyond your usual advocates
• Turning engagement into meaningful growth moments (not just programs)
Would love to hear how others here are thinking about signals inside your communities — what are you watching for right now?
Here’s the LinkedIn post + podcast link if you want to take a listen and comment:
https://www.linkedin.com/posts/danielle-beeken_customermarketing-advocacy-customersignals-activity-7430042174790074368-NcGr?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAAUSA4BT-QankmtfqcK3PCl09zBsqJzqmU